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Open to CMO · CCO · Brand Leadership Roles

Ricardo
Gómez

Chief Marketing Officer · Chief Creative Officer 25+ years of brand building · Founder-Operator · AI-Native Pipeline · Design Thinker

01 Profile

Consumer-product operator and brand builder. Spent 25+ years shaping iconic work for Coca-Cola, Fox Sports, Disney, and Warner Bros., and in 2015 became the first Mexican to produce and direct a Super Bowl campaign. The throughline: affordable, consumer-loved products that win on brand and behavior, not hardware cost.

Selected Clients

Coca-Cola· Fox Sports· Disney· Warner Bros.· Nestlé· Hard Rock· Domino's· Cinemark

02

By the Numbers

25+ yrs

Creative Leadership

50+

Brands Served

3C-Suite

Executive Roles

#4

Nat'l Box Office · 2012

03

Experience

2026——Present

Co-Founder · Chief Creative Officer & Strategy

PawMe — Dogs-Only Care App · MVP in active build

Own brand, product design, data architecture, and go-to-market for a consumer mobile app across a two-person founding team — from category thesis through developer handoff. In active build toward a late-2026 launch, with a Reg CF round in preparation.

Authored the full brand system and category positioning — name, voice, identity, and the strategic thesis behind it.
Designed the complete product blueprint — 38 screens, design system, and data architecture — through engineering handoff.
Built the go-to-market and partnership map (Purina/Nestlé, Mars Petcare, Hill's) and a fixed-milestone, two-market launch plan.

Phone-native signals over paid hardware · brand, product blueprint & GTM authored · Reg CF round in preparation · dual-market (MX + US).

Consumer AppProduct DesignBrand SystemGo-to-MarketPet-TechReg CF / CrowdfundingDual-Market · MX + US

2020——Present

Co-Founder & CEO · Chief Creative Officer

Hope Seed Edutainment® — App-First Engagement Platform · hopeseed.io

Founded and lead a consumer engagement platform pairing an original brand world with an app-first product. Owner of brand, product direction, data/privacy architecture, fundraising, and go-to-market. Pre-Series A; launched and live in Nigeria, with expansion across emerging, price-sensitive markets.

Took the product from zero to a live market launch — proving end-to-end consumer adoption in an emerging market.
Designed a privacy-safe signals model capturing engagement at cohort level — no PII, offline-first — transferable to any consumer product.
Built the institutional and D2C pipeline across five regions and led the pre-Series A raise to scale distribution.

App-first · privacy-safe signals · affordable by design · live in Nigeria · pre-Series A — original IP registered, protected, and deployable.

Consumer AppPrivacy-Safe SignalsD2C & EngagementOriginal IPEmerging MarketsPre-Series AGo-to-Market

2000——2020

Founder · Chief Creative Officer & CMO

Imagination Films® — Creative Studio & Brand Agency

Founded and led a full-service creative studio serving global brands across advertising, brand identity, digital, and content strategy. Owned P&L, client relationships, and creative leadership — scaling to a multi-discipline practice of designers, strategists, copywriters, and producers. Closed in 2020 to focus full-time on Hope Seed.

Developed and executed 360° integrated campaigns for Coca-Cola, Fox Sports, Disney, Warner Bros., Nestlé, Arby's, Hard Rock, Domino's, and Cinemark — defending work at C-suite and global brand level.
Designed go-to-market strategies, positioning frameworks, content architectures, and visual identity systems for 50+ brands.
Directed Fox Sports' Super Bowl campaign — fully CGI, broadcast-quality — and pioneered AR and immersive storytelling as brand tools before they became standard.

First Mexican to produce & direct a Super Bowl Ad Campaign · Fox Sports · 2015

Brand StrategyCreative DirectionIntegrated CampaignsP&LTeam BuildingGo-to-Market

2023——2025

Chief Marketing Officer — Growth & Business Strategy

Veros — Innovation Platform

Led marketing strategy and brand development for an early-stage technology platform targeting Latin American markets. Defined brand positioning, product communication, and UX direction to accelerate growth and establish category presence.

Developed brand positioning, messaging frameworks, and visual identity for a platform reaching families across Latin America.
Designed growth marketing strategy combining content, community, and product-led engagement.
Directed UI/UX and digital product experience to align brand values with user needs.

Growth MarketingBrand PositioningProduct StrategyStartup CMO

2021——2022

Chief Creative Officer — Digital Platforms

Portion.io · EverGrow — Emerging Digital Markets

Led creative and brand strategy for two high-growth digital platforms in the Web3 and creator-economy space. Designed identity systems, UI/UX direction, go-to-market plans, and content strategies to build community in a crowded, rapidly evolving market.

Created brand guidelines and visual language systems adopted across product, marketing, and community teams.
Developed go-to-market and content architecture for platform launches, driving rapid community growth.
Directed UI/UX strategy to align product experience with brand promise.

Brand Identity SystemsGo-to-MarketUI/UX DirectionWeb3Community Growth

2005——2021

CMO · Creative Entrepreneur & IP Creator

Brand IP & Entertainment Strategy

Applied CMO and CCO skills to the hardest test of brand building: creating intellectual properties from scratch. Conceived, branded, and launched original IP that competed in international markets and earned coverage from NBC, CBS, Fox News, and USA Today.

Took original IP from zero to international distribution — including Amazon Prime Video — proving end-to-end brand-building capability.
Managed cross-functional creative teams of 50+ across art, writing, strategy, production, and distribution.
Built go-to-market and distribution strategies that placed branded content at #4 on the national box office chart (2012).

International Fantasy Film — Special Jury Award · Fantasporto, Portugal · 2007

IP Brand StrategyCreative EntrepreneurshipCross-Functional LeadershipDistribution

04

The Practice

01 / 06

Design Thinking First

Every challenge is framed as a design problem — begin with human insight, prototype quickly, iterate toward the sharpest idea. Strategy and creativity are never separate disciplines.

02 / 06

Brand as a Growth Engine

From positioning to launch to optimization — building brands that compound. Understanding the full funnel and connecting every creative decision to a business outcome.

03 / 06

Teams Worth Joining

High-performance creative teams built from the ground up. Feedback that raises the bar without deflating the room; talent that other leaders work hard to keep.

04 / 06

Culture as Advantage

Deep roots in Latin America paired with a proven record on global accounts. Cultural nuance handled as strategic leverage, not as a translation problem.

05 / 06

Early to New Channels

AR, VR, immersive experience, Web3 — leading creative strategy in emerging formats before they are standard; turning the experimental into the operational.

06 / 06

The Room, Won

Presenting and selling ideas to C-suites, global brand managers, and boards. Narratives that are clear, compelling, and move intelligent people to decision.

05

Capabilities

Strategy

Brand Strategy & Positioning
Consumer Product Strategy
Go-to-Market & D2C
Subscription & Engagement Models
Consumer & Cultural Insight
Fundraising · Pre-Seed → Series A
P&L Ownership

Creative

Creative Direction
Art Direction
Integrated Campaigns · 360°
ATL / BTL / Experiential
Visual Storytelling
AI-Generated Content & Video
Brand Identity Systems
Design Thinking

Leadership

Consumer App & UI/UX Direction
Privacy-Safe Data & Signals
Cross-Functional Leadership
Executive Communication
Innovation Leadership
AI Pipelines & Tooling
Emerging-Market Growth
Latin America Markets

05·B

AI Stack & Pipeline

AI-native creative operator. Fluent across the current generation of AI tools — image, video, voice, and music — and, more importantly, in chaining them into a single production pipeline. The differentiator isn't any one model; it's combining AI generation with top-tier professional software to ship broadcast-quality, finished work at a fraction of the time and cost.

A custom personal pipeline: AI tools for ideation, generation, and iteration — Final Cut Pro, Logic Pro, and the Adobe Suite for finishing, grade, sound, and final craft. Concept to delivery, end to end.

Generative AI Tools

Claude GPT Kling Runway Seedance MidJourney ElevenLabs Suno Hedra Canva

Professional Software

Final Cut Pro Logic Pro Adobe Suite

06

Clientele

Coca-Cola

Fox Sports

Disney

Warner Bros.

Nestlé

Arby's

Hard Rock

Domino's

Cinemark

Panditas

07

Recognition

2015

Innovator & Game Changer

Forbes México — Special Report

Press

2015

First Mexican Super Bowl Ad Director

Fox Sports — Produced & Directed

Industry First

2017

First Place · CROMAFEST

Morelia International Film Festival

Jury Prize

2007

International Fantasy Film — Special Jury Award

Fantasporto Film Festival, Portugal

Jury Prize

2001

Best Independent Comic · México

Periódico Reforma

Press

08

Correspondence

Available now for a full-time executive role. My two ventures — Hope Seed Edutainment® (hopeseed.io), raising its seed round, and PawMe, in build toward a late-2026 launch — are at stages that leave my full bandwidth for the right team. What you get on day one: 25+ years of brand leadership for Coca-Cola, Disney, and Fox Sports, founder-level ownership of product and P&L, and an AI-native production pipeline that ships at startup speed.

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Portfolio ricardogomez.space ↗ LinkedIn in/ricardogomez ↗ IMDb nm4784934 ↗ Press Forbes México ↗ Visual Portfolio PDF ↗

Ricardo Gómez · Mexico City, MX

Executive Profile · Available · MMXXVI